This was a project where I was tasked with the re-imagining of how to mark various devices with the Intel logo. I wanted to use some less traditional techniques that were a bit more subtle and subversive than the traditional Intel Inside sticker. The devices chosen are for illustrative purposes.
Technique: Phosphorescent Ink - nearly invisible until viewed in darkness
Technique: Metallic Ink / Micro Engraving - Subtle and nearly invisible until the light hits it just right
Technique: Camera Lense ring - Own a prominent manufacturing component and brand it Intel blue
Technique: Bioluminescent ink + Micro Engraving - Use the heat from touch to activate the logo
Technique: UV Spot Varnish - A subtle texture change and nearly invisible until the light hits it just right
Technique: Power button + Metallic Ink - Intel powers the device so it makes sense to own the power button.
Technique: Power Port - Own the power port on any device powered by Intel and turn it blue